Accelerate brand loyalty and retail sales with Social Media Marketing
“If you advertise to your audience, it’s one-way communication. Engage your audience through social media and you build a relationship.” – Cinde J. Dolphin, Marketing for Mavericks
In the wine industry, social media is a no/low cost worldwide forum to discuss and recommend viticulture services and wine labels. It’s the equivalent of a casual tasting room discussion — online.
Customers “virtually” visit your business by using Facebook, Twitter and other key sites. After a great experience, the same customers become ambassadors – providing testimonials about product and services that are honest and immediate. In turn, it provides your sales team with positive responses to leverage with new clients — converting them to buying customers. Plus, social media is a research tool, keeping a finger on the pulse of what is being said about you, your brands and your competition.
We Combine Search Engine Optimization, Social Marketing and Public Relations
The best way to reach online audiences is to be so well optimized that they find your site first during initial search results on Google and other search engines. We’ll increase links from your website to and from other sites that will help generate group posts and generate online conversations. A public relations campaign will drive more online media mentions and thereby drive more traffic to your website.
We Provide Web Analytics, Tracking and Reporting
We can measure traffic to your social network, allowing us to gain detailed demographic information about your audience and their online activities. And, we’ll constantly refine the messages and activities for maximum effectiveness. You’ll gain perspective about your customer base, including vital members of the retail channel.
Overview of What You Can Expect
Current Online audit ~ Search Engine Optimization ~ Editorial Calendar ~ Monthly PR Strategy ~ Social Media Daily Updates ~ Sales Staff Education
Contact us @ cinde.dolphin@marketingformavicks.com for more information.
Wine and Social Media – A Great Pairing
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